It all starts from the passion transmitted to Roberto by his older brother Enzo, who, attending the school for officers of the financial police in Cuneo, met Giuseppe Rinaldi back in 1975 and became passionate about the world of wine when Roberto was just two years old. Over the years the same passion has been passed onto Roberto, who has expanded and enriched it to the point of making wine for domestic use since 2005. It is from there that he gradually grew up as a self-taught enologist until the point when finally he started producing wine from grapes produced in Passopisciaro, a part of the Municipality of Castiglione di Sicilia (CT) in a secular vineyard of about 80 – 100 years in Contrada Feudo di Mezzo, at an altitude of 650m above sea level, on the northern slope of Etna.

There he met Giuseppe Russo, one of the most important Etnean producers of Etna wine, and, while tasting some wines, Roberto was enticed by Giuseppe and the enologist Emiliano Falsini to create a label to seal his passion for the world of wine. Roberto, who descends from a family of producers and traders of citrus fruits and olive oil, continues, with dedication and passion, the work left over from his father “Don Peppino” (to whom Roberto was very close), selecting natural citrus fruits for national consumption and producing extra virgin olive oil.